Irrespective of what brand or style you prefer for your sweater, our collection also got a sweater for your tight budget. Miss Selfridge is a popular UK-based fashion house that brings you women’s fashion apparel in a variety of styles and designs. The popular fashion retail chain, ASOS, is the proud owner and the parent organization of Miss Selfridge and sells the brand’s products globally. Purple color gives a royal feel and luxury to the products.