You can pick your new hoodies and sweatshirts in colors, old navy, blue, pink, grey, red, yellow, etc. Buffalo David Bitton was founded in 1972 and had humble beginnings in France. Within a few years, Buffalo David Bitton became a popular denim brand for men and women across the US and Canada. The Iconix Brand Group is Buffalo's parent organization. As per its name, it is derived from milk cream shade.